COOKIE POLICY
This Cookie Policy details the minimal, privacy-first technical cookies, local browser storage items, and performance telemetries utilized across VISUAL SHADOW in accordance with Section 43A of the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023 of India.
ZERO THIRD-PARTY AD TRACKING BEACONS
VISUAL SHADOW is a high-performance commercial consultancy. We do not deploy invasive surveillance beacons, data-broker cookies, cross-device behavioral trackers, or targeted consumer advertising trackers on our visitors. All storage keys exist solely to provide sub-second page rendering, secure session integrity, and accessible theme preferences.
01Nature of Browser Storage & Indian Law
Cookies and local browser storage are standardized protocols enabling websites to remember stateful client configurations. Under Indian data protection principles, when storage keys collect or process data capable of identifying a natural person, such processing must be necessary, proportionate, and strictly bounded by lawful purpose.
02Classification of Storage Keys Deployed
A. Strictly Essential Technical Keys
EXEMPT FROM CONSENTMandatory for fundamental web application functionality, TLS session verification, and UI theme persistence (`vs_theme`: light/dark mode preference). Also caches GPU/WebGL hardware capabilities to ensure smooth rendering of interactive 3D commerce prisms.
B. Session State & Consultation Wizard
FUNCTIONAL STATERetains temporary client form selections across the multi-step consultation wizard during active browsing sessions to prevent accidental data loss. Automatically purged upon submission or browser closure.
C. Anonymized Core Web Vitals Telemetry
PERFORMANCE TELEMETRYEvaluates aggregated, non-personally identifiable server response latencies, First Contentful Paint (FCP), and Cumulative Layout Shift (CLS) to diagnose network bottlenecks across Indian ISP corridors.
03Complete Storage Key Inventory
| IDENTIFIER | MECHANISM | PURPOSE & LEGAL GROUND | LIFECYCLE |
|---|---|---|---|
| vs_theme | LocalStorage | Persists Dark/Light theme mode preference | 365 Days |
| vs_intro_seen | SessionStorage | Prevents repeated intro animations in same session | Browser Session |
| vs_consult_stage | SessionStorage | Maintains consultation step progress | Browser Session |
04User Control & Browser Management
Users retain complete autonomy over cookies and local storage. You can block, configure, or purge storage keys at any time via your browser settings:
- Google Chrome: Settings > Privacy and Security > Third-party cookies.
- Mozilla Firefox: Settings > Privacy & Security > Cookies and Site Data.
- Apple Safari: Preferences > Privacy > Block all cookies / Manage Website Data.
- Microsoft Edge: Settings > Cookies and site permissions.
05Statutory Grievance Redressal Desk
VISUAL SHADOW DATA PRIVACY DESK
Designation: Resident Grievance Officer
Office Address: 6, J K Paul Road, Kolkata, 700038, Kolkata, 700038, West Bengal, India
Helpline: +91 9073995531
Email: contact@visualshadow.com
